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Eureka forbes conducts second round of nationwide raids against counterfeit water purifier dealers

Posted on January 23, 2024
Eureka forbes conducts second round of nationwide raids against counterfeit water purifier dealers

Extensive operations across 10 cities and 32 locations

  • In compliance with the Order received from the Hon’ble Delhi High Court against counterfeiters and infringers, teams of local commissioners and local police helped in the seizure of large quantities of spurious products.
  • 10 cities, multiple locations and hundreds of spare parts, consumables and kits seized.

National, September 2023: Eureka Forbes, India's leading health and hygiene brand, has undertaken a significant initiative to safeguard public health and consumer interests by conducting a second round of nationwide raids against counterfeit water purifier dealers, service providers, and manufacturers. In the second round raids encompassed 10 cities and 32 locations, where hundreds of counterfeit products were seized.

In compliance with an Order received from the Hon’ble Delhi High Court against counterfeiters and infringers, teams of local commissioners and local police played a pivotal role in the seizure of large quantities of spurious products. The operation included a crackdown on dealers, distributors, spurious sellers of filters, candles, and providers of annual maintenance contract services.

The 10 cities targeted in this operation were Delhi, Nagpur, Solapur, Mumbai, Ahmedabad, Patna, Lucknow, Ghaziabad, Nandgram and Bhubaneshwar. The raids, conducted over two days, resulted in the successful confiscation of counterfeit "AQUAGUARD" products and related spare parts, including filters, cartridges, consumable kits, and spare parts.

Eureka Forbes, renowned for its commitment to providing genuine and quality products, particularly under its "Aquaguard" brand of water purifiers, considers this operation its most extensive effort to date in combating the sale and use of spurious products and spare parts. The company is dedicated to protecting consumers from sub-standard and potentially harmful implications associated with counterfeit products.