EUREKA FORBES

Eureka Forbes is a name many people in India would admit to having heard more than once in their lifetime. Since its inception in 1982, the brand has been recognised throughout the country, and is known for their iconic product the ‘Aquaguard’—a water purifier that was among the first of its kind to be launched in India. And to this day, remains the best and the highest selling water purifier range in India. Eureka Forbes now has an expanded product range that includes air purifiers, vacuum cleaners, lifestyle automation systems, and packaged drinking water solutions as well. Trusted by generations spanning over three decades, Eureka Forbes as a brand is a synonym for purity and cleanliness in the Indian household.

A vacuum cleaner is a key home appliance and it’s important that you buy the right vacuum cleaner. Considering a vacuum cleaner that offers high power cleaning, comes with a powerful suction and is suited for indoor, outdoor and car use, is probably the best way to choose one. Take for instance the Euroclean range from Eureka Forbes.

First, it’s all about building the product. Soon after, the focus shifts on building the brand. And then comes in the really difficult part. Building trust for the products and brand you’ve built. No matter how much you’ve spent on Research & Development or how well your marketing idea is, ultimately, if the consumer doesn't connect with you and trust your offering, you lose.

When it comes to air pollution, much of our focus remains on the pollution levels outside our own home. What many people fail to realise is that indoor air pollution can be up to 10 times worse than outdoor air pollution. This is due to the simple reason that contained areas allow for a gradual build-up of pollutants over time.

Water is the elixir of life. About 71% of the earth’s surface is water covered, with the oceans containing around 96.5% of the earth’s water. Water is omnipresent— as water vapour in the air, in rivers and lakes, ice caps, glaciers, underground and in our system.

Dust, dirt and other undesirable elements always find their way into our lives, no matter how stringent our measures are. A clean indoor environment is indeed utopian. Dust is difficult to get rid of and it has the knack of coming back. Things also get complicated if you have pets in the house. Pet hair is another issue, since it gets everywhere—carpets, clothes, sofa-corners, and other places. A vacuum cleaner, helps keep your home, office or car clean, by getting rid of harmful dust and debris. Buying a vacuum cleaner isn’t rocket science, but, a poor decision can cost you dearly. There are a few things to keep in mind when considering a vacuum cleaner.

Rain or shine, a heat wave or freezing cold, your home is one place where you feel completely safe. So does your family. But little do you realise that, while your home protects you from everything that occurs outside, there could be something within which may cause harm to you and your family.

It is a well known fact, that indoor air pollution is considerably more threatening than outdoor air pollution, given the fact that most of us work in confined spaces, i.e. offices and cubicles.

Day in and day out. Constantly. Without a break. Every ticking second. Breathing is one activity we perform every single moment and an important one at that. Shouldn't we then consider and be aware of what we inhale and exhale? After all, it’s a lifelong affair and it affects our well-being.

A glass of water lying on the table can be seen from two perspectives. It could either be a glass of pure drinking water that’ll quench your thirst and give you a sense of deep satisfaction the moment it goes down your throat. Or it could be a glass full of bacteria and viruses that you’re unknowingly drinking.